[ FAQ ]
I already have a website. Why would I need a new one?
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Having a website and having a website that works are two different things. Most SMB sites we see are slow to load, not optimized for mobile, and missing the structural signals that Google and AI search engines use to understand and surface your business. We don't just refresh the look — we rebuild the infrastructure so your site actively drives business. Your existing content, brand identity, and domain all carry over.
What does AI search have to do with my business?
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The way people find local businesses is changing fast. Google now surfaces AI-generated summaries at the top of search results — before any links. Apple is integrating AI-powered search into Siri and its devices. More and more, customers aren't clicking through a list of results — they're getting a direct answer from an AI. Whether your business gets mentioned in that answer depends almost entirely on how your website is structured. Businesses with properly formatted schema markup, clear service descriptions, and fast-loading pages are the ones AI search pulls from. Those without that infrastructure are simply invisible — even if they've been in business for 20 years.
What's the actual ROI of a better website?
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SMBs with a professional web presence are 2.8× more likely to grow revenue than those without — and grow 40% faster on average (Google/Deloitte, Verisign). 81% of consumers research a business online before purchasing, even if they intend to buy in-store. Your website isn't a digital brochure — it's your highest-leverage salesperson, running 24/7. The question isn't whether you can afford to upgrade it. It's what it's costing you not to.
What's included in the 14-day delivery?
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Design, development, copywriting, one round of revisions, DNS setup, and launch. The SEO/AIO Build also includes full on-page SEO, schema markup (so AI search tools can read and surface your business), Google Analytics and Search Console setup, and page speed optimization. The 14-day clock starts the next business day after your completed onboarding form is submitted.
How is this different from using Squarespace or Wix myself?
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DIY builders produce template-looking sites that score poorly on SEO and have zero AI optimization built in. There's no schema markup, no structured data, no technical foundation for Google or AI tools to understand what your business does or where you're located. We build custom, performance-optimized sites with all of that baked in — designed around your specific business goals. The difference shows up in your search rankings, not just your design.
What happens after the site is live?
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Your site is yours. Search and AI optimization isn't a one-time fix — it's an ongoing advantage. If you want continued SEO updates, content, creative direction, or marketing support as the landscape evolves, we offer retainer packages starting at $1,250/month designed to keep compounding what we built together.
